I'm glad you asked!

Coaching is a process of helping you get to your goals without me telling you what to do.

Intrigued? find out more from this pdf download 'What is Coaching'.

"A coach is like an architect, helping a client decide what they want to build or renovate.  A counselor is like an archaeologist, looking into the past and under the surface to figure out what places need healing or rebuilding." - Kylie Butler


At first, coaching might seem to be for people who aren't coping, but coaching is not counselling.  Coaching is more about helping normally high achieving people do and be their best.  It is not about repairing hurts or mental illness. 

Coaching works best for emotionally well grounded, high achievers who are more productive with the accountability and structure that a coach provides.

Second, high achievers see opportunities in this fast-paced crazy world and they want to do more, be more, and get more. A coach is  an accelerator for this type of person.

Third, your time is so incredibly valuable.  As a coach, part of my job is to help you identify and articulate what you want clearly and help you get there faster.

Great coaching should consist of a process that is easy to follow, but produces almost magical results.  I have such a process that is called 5D Coaching.  Here is a PDF that outlines the basic steps.

Typical coaching occurs weekly or bi-weekly depending on your schedule and needs.  Sessions last for 45 minutes to one hour. Most of my coaching is done online (using Zoom or Skype) but I do also have face-face coaching in Melbourne.

You, the coachee, determine the agenda.  From there, I use the 5D Coaching Process (including assessments, questioning, between session work, review) to advance you towards your goals.

You retain responsibility for the results.  The coach is not a consultant and I do not do your work for you.  You must make commitments voluntarily to yourself, and I hold you accountable to what you say. Ultimately it is you who will determine to what degree you achieve your goals.

The best place to start is to click on the link at the bottom of this page to sign up for a 'virtual coffee' with me online to discuss your needs.  There are a few other steps after that, which are explained in this PDF 'How to Get A Coach.'

I'd ask can you not afford coaching?

Coaching is a one-on-one process with a highly trained professional coach, so there is an investment involved.  Studies time and again show that coaching has a 7 - 9x payoff on investment for business coaching.

For personal coaching, the benefit can be much greater.  If employing a professional coach restores your relationship with your adult kids - what would that be worth to you?

Or increase your business revenue 5x, or head off a future marriage split (assets divided up, child access, counselor and lawyer costs), or helps you get that $20,000k salary increase, or to help you find your passion and purpose ...

Those outcomes would be priceless.

I heard of someone recently who had spent over $50k on marriage counselors.  Fortunate, many of the clients I've coached have the awareness to get coaching before things get bad enough that they need lawyers and psychologists and big money to fix what should never have been so badly broken.

Coaching is a much better investment if you get a coach involved before you have to shed the big bucks.

Here are the coaching packages and offers currently available.

What might it cost you NOT to get a coach?

Coach Guy has undertaken formal coach training in the USA and Australia.  From the USA, Guy is certified as CPLC (Certified Professional Life Coach) from the Christian Coach Institute, an ICF (International Coaching Federation) Accredited coach training school.

In Australia, Guy has completed the nationally recognized Certificate IV in Life Coaching with the LCIA (Life Coaching Institute Australia - also an ICF recognized coaching school).

Coach Guy is also certified with Life In Balance Careers as a certified provider of their business development and personal development training programs. 

Coach Guy also has a Bachelor of Science with First Class Honours, majoring in Management Science /Operations Research.

Coaching does work - and it has been proven and tested across the board from high achieving individuals to Fortune 500 companies.  However, there are prerequisites for coaching to work well.  Coaching may not be what you need right now.  One way to find out if you're ready for coaching is to take our exclusive 'Are You Ready For Coaching' Assessment.

Also be aware that I coach to a 'best practice' Code of Ethics that is aligned with the Gold Standard of coaching ethics at the International Coaching Federation.

Coaching results don't happen over night, so you should always give coaching a chance, but it also doesn't suit me or you if you are not happy continuing.

My refund philosophy is basically that you get a refund for what you haven't used.

After your first session, if you decide you do not want to go ahead with further coaching, then just send me a refund notice at least 24 hours before the scheduled time of your next session, and you will be refunded on a pro-rata basis for unused sessions.

If your package includes third party assessments that I have had to purchase for you, then this will reduce the pro-rata refund on an 'at-cost' basis.

Normally, when you decide it ends.

Sometimes the coachee wants coaching to achieve a hard outcome - such as a promotion for a job.  Sometimes the coaching will then continue to help them excel in the new role.  Sometimes it won't.  It is up to you.

The minimum I aim to achieve is your hard goals - what I call 'transactional' outcomes.  However, the bigger goal is always 'transformation' so that you come out the other end of coaching a much better version of you and equipped to coach yourself.  

I primarily coach one-on-one.  Individual coaching is the most effective way of advancing your goals, dreams and removing roadblocks.  It is where individuals feel safe enough for me your coach to challenge you and for the honesty that growth requires.  However, in some instances group coaching can be effective, especially coaching for business strategy and working through conflicts.  If you have a specific requirement in mind, please ask.

This is what people are saying about coaching:

  • “Does coaching work? Yes. Good coaches provide a truly important service. They tell you the truth when no one else will.” - Jack Welch, Former CEO of General Electric
  • "There was a moment in sports when employing a coach was unimaginable—and then came a time when not doing so was unimaginable. We care about results in sports, and if we care half as much about results in schools and in hospitals we may reach the same conclusion." Personal Best - New Yorker Magazine
  • "Once seen as the last step for an executive about to fall off the ladder, leadership coaches now help smooth a promotion, teach outsiders about their new culture, and tune up talent." - CNN Money
  • “Coaching takes a holistic view of the individual: work, corporate values, personal needs and career development are made to work in synergy, not against one another.” – British Journal of Administrative Management
  • “If you want to build your business and at the same time have a rewarding personal life, you call a coach.” – Denver Post
  • “A study featured in Public Personnel Management Journal reports that 31 managers that underwent a managerial training program showed an increased productivity of 22.4%. However, a second group was provided coaching following the training process and their productivity increased by 88%. Research does demonstrate that one-on-one executive coaching is of value.” – F. Turner, Ph.D.
  • “In a 2004 survey by Right Management consultants, 86% of companies said they used coaching to sharpen skills of individuals who have been identified as future organizational leaders.” - Excerpt from “What An Executive Coach Can Do For You” – Harvard Business School.
  • “Business coaching is attracting America’s top CEOs because, put simply, business coaching works. In fact, when asked for a conservative estimate of monetary payoff from the coaching they got… managers described an average return of more than 6x what the coaching had cost their companies.” - FORTUNE Magazine
  • "I never cease to be amazed at the power of the coaching process to draw out the skills or talent that was previously hidden within an individual, and which invariably finds a way to solve a problem previously thought unsolvable." ― John Russell, Managing Director, Harley―Davidson Europe Ltd.
  • "The business demand for coaching is nearly doubling each year. Out of the $80 billion being currently spent on corporate education, FLI Research estimates that $2 billion is spent on executive coaching at senior executive levels in Fortune 500 companies." ― Business Wire
  • "Even modest improvements can justify hiring a coach. An investment of $30,000 or so in an executive who has responsibility for tens of millions of dollars is a rounding error." - Jerome Abarbanel, VP of Executive Resources, Citibank
  • "What's really driving the boom in coaching, is this: as we move from 30 miles an hour to 70 to 120 to we go from driving straight down the road to making right turns and left turns to abandoning cars and getting motorcycles...the whole game changes, and a lot of people are trying to keep up, learn how not to fall." - John Kotter, Professor of Leadership, Harvard Business School
  • "In one study, executive coaching at Booz Allen Hamilton returned $7.90 for every $1 the firm spent on coaching." ― Metrix Global LLC
  • "Many of the World's most admired corporations, from GE to Goldman Sachs, invest in coaching. Annual spending on coaching in the US is estimated at roughly Billion Dollars." ― Harvard Business Review
  • "I absolutely believe that people, unless coached, never reach their maximum capabilities." ― Bob Nardelli, former CEO, Home Depot, Coca Cola, GE
  • "In research conducted over the past three years we've found that leaders who have the best coaching skills have better business results." - VP of Global Executive & Organizational Development at IBM
  • Executive coaches are not for the meek. They're for people who value unambiguous feedback. All coaches have one thing in common, it's that they are ruthlessly results-oriented." - Fast Company
  • "Personal coaches are a hot commodity among executives these days. Never mind the mansion, the Mercedes, the membership in the exclusive country club. In corporate America today, the sign that you have truly arrived ― or at least that you are being groomed for arrival ― is an executive coach. Your own personal coach, that is. Even if the coach's assignment is to render you less obnoxious, his or her presence at your elbow signals that you are  regarded by the company as entirely too valuable to fire or shoot." - Training
  • "In a recent study, training alone improved leadership skills by 22%. When combined with Executive Coaching, improvement jumps to 77%." - Fortune
  • "Once used to bolster troubled staffers, coaching now is part of the standard leadership development training for elite executives and talented up-and-comers at IBM, Motorola, J.P. Morgan, Chase, and Hewlett Packard. These companies are discreetly giving their best prospects what star athletes have long had: a trusted adviser to help reach their goals." -
  • "For years, CEOs of some of the most successful and largest companies have relied on executive coaches. Henry McKinnell, CEO of Pfizer, Meg Whitman, CEO of eBay, and David Pottruck, CEO of Charles Schwab & Co., are just a few who rely on a trusted adviser". - The Business Journal
    “The benefits of coaching appear to win over even the most cynical clients within just a few weeks.” - Money Magazine
  • "Employees at Nortel Networks estimate that coaching earned the company a 529 percent "return on investment and significant intangible benefits to the business," according to calculations prepared by Merrill C. Anderson, a professor of clinical education at Drake University." - Psychology Today
  • "Recent studies show business coaching and executive coaching to be the most effective means for achieving sustainable growth, change and development in the individual, group and organization." - HR Monthly
  • "Corporations believe that coaching helps keep employees and that the dollar investment in it is far less than the cost of replacing an employee. - David A. Thomas Fitzhugh, professor of Business Administration, Harvard Business School
  • "Employers are shocked at how high their ROI numbers are for coaching. He recalls a large employer in the hospitality industry saved between $30  million and $60 million by coaching its top 200 executives." - Accenture
  • "The Manchester survey of 140 companies shows nine in 10 executives believe coaching to be worth their time and dollars. The average return was  more than $5 for each spent." - The Denver Post
  • "Executive coaches often are brought in to help a star player navigate a new role or advance faster inside a company. Other businesses, however, hire a coach to fix a manager’s flaws, such as poor interpersonal skills. View an Executive Coach As an Aide, Not an Enemy." - The Wall Street Journal
  • "Who exactly seeks out a coach? Winners who want more out of life." - Chicago Tribune


Why not sign up for a free 'virtual coffee' with me and I'll answer them for you on an online call.


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It's Time To Get More Out of Life

"Who exactly seeks out a coach? Winners who want more out of life." ― Chicago Tribune

Grab your free coaching session now, and start your journey to get more out of life today. Complete the form below.